For decades, the King Crimson founder Robert Fripp has redefined the progressive rock paradigm. Whether creating ambient soundscapes with Brian Eno, fighting for musician rights, or collaborating with his wife Toyah Willcox on surprisingly hilarious social media posts, Fripp brings a spirit of deep intentionality to his work. And now, he’s opened a new Hello Merch shop. With his Guitar Craft card decks and insightful Guitar Circle book, you can level up your own playing; with his 32-disc Exposures box set, you experience his multi-dimensional sound in hi-def audio; he’s got shirts to declare your fandom; and best of all, you can order bespoke aphorisms offer a handwritten connection directly from Fripp himself.